Senior strategy in your corner. Weekly. Without the headcount.
A fractional CMO engagement for founders whose team can execute — but who don't have a senior strategy bench in the room.
$14,000 per month.
60+ client companies since 2009 · 60% of exit-eligible clients reached IPO or acquisition.
Strategy-only buyers
Who it’s for
You’re a fit if two or more apply: Seed–Series B, $100K–$5M ARR, a director- or manager-level marketer in seat but no VPM/CMO, founder still making most strategic calls, preparing for a raise, launch, or category move, or between full-time CMO hires and needing continuity.
Not a fit?
If you need work shipped, you need a Pod, not Advisory — we’ll say so.
What we do
How it works
- Weekly 60-minute strategic 1:1 with the founder — the conversation a board-level CMO would have.
- Positioning, messaging, and category-POV stewardship — your team owns the artifacts; we review and direct.
- Monthly leadership-team readout: recommendations, progress, decisions required.
- Senior review on everything strategic that ships — website, sales decks, launch campaigns, board slides — in 24–48 hours.
- On-call for the moments that move the company: fundraise positioning, launch crises, M&A comms, board prep.
Outcomes
What you walk away with
- A clear, written category POV your team can defend by month three.
- A messaging stack consistent from website to deck to outbound.
- A 90-day plan reviewed monthly against measurable outcomes.
- Senior input ahead of every board meeting and major launch.
- A point of view on your next two or three marketing hires — and a clean handoff when you hire a VPM.
Investment
$14,000 per month.
We’ve stood in this chair at dozens of early-stage B2B tech companies since 2009. The advice gets written by people who shipped it somewhere else first.
What our clients say
Operators trust us with the moments that matter.
“Crux began as a consulting project with The Artesian Network, and the impact was immediate. Jonathan Buckley and his team brought a rare combination of strategic clarity and speed in execution that helped us successfully orchestrate a product launch and elevate our brand in a critical phase of growth. In 2023, we brought Jonathan on as our interim CMO and extended full-time roles to members of The Artesian Network to accelerate our go-to-market. The results exceeded expectations across every key metric.”
“Jonathan Buckley has been my advisor at Metadata since the early days and has been immensely helpful with many aspects of the startup journey. From management coaching, to positioning and messaging, to helping with customer outreach and retention — nothing is too small for Jonathan to lend a hand. Other than an advisor, I have also contracted The Artesian Network to be our fractional marketing team, and I’ve been nothing short of impressed of their capability to act as a full hands-on team, building our website, running our email campaigns and setting up lead scoring. I highly recommend Jonathan and his team to early stage startups as they can help you punch above your weight while keeping you at budget. Thanks Jonathan”
“My partners and I had been discussing ways to accelerate business growth. We knew we needed a marketing partner with a command of our industry and a focus on selling to the Enterprise to help us. That’s when we were referred to Jonathan and The Artesian Network. Artesian’s team integrated tightly with our team as we set to work. Clearly a seasoned Enterprise marketer, I found Jonathan to be strategic and creative in his thinking and a very clear communicator with his words. We successfully re-branded, re-messaged/positioned the company with transformative results. Jonathan and his team built out the new marketing and sales infrastructure needed for a new sales motion. We were pleased with the results. It doesn’t hurt that in just the 18 months since we finished the work with Artesian, we have already grown nearly 150%.”
“I have had the opportunity to work with Jonathan Buckley and The Artesian Network across four different engagements over the years. They are strategic, analytical, and consistently deliver with excellence. Jonathan brings a rare mix of big-picture thinking and hands-on diligence. They build go-to-market strategies that actually work — supported by insight, not just instinct.”
“Their team brings a rare mix of strategic vision and disciplined execution, grounded in the Lean Startup Methodology — test, measure, iterate. Their impact was so immediate, we asked them to take over marketing for our core business. From positioning to pipeline, they deliver full-spectrum go-to-market execution with speed, clarity, and results.”
Investing real money on scale this year?
Get a clear, board-ready read on your go-to-market in two weeks — before you hire the VP, sign the agency, or double the team.
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