About The Artesian Network
Find Your Repeatable, Predictable Revenue Model—FASTER.
The Artesian Network is a high-impact growth team for early-stage B2B technology companies. We help founders accelerate go-to-market success by identifying and proving the revenue model faster—then scaling it with precision.
Our integrated team of senior marketers, brand strategists, content creators, and tech stack operators steps in as your full-service marketing function. No contractors. No ramp time. We’re operational in your business within the first week.
We’ve launched and scaled over 40 startups across enterprise SaaS, data platforms, and AI—more than half have gone public or been acquired.
From brand positioning to pipeline execution, we bring the speed, clarity, and strategic focus needed to win early markets.
Let’s build the engine that gets you from zero to scale.
Jonathan W. Buckley
Principal | Strategy, Fractional CMO & CEOJonathan is a seasoned enterprise technology marketing and business development
executive with a career-long focus on bringing innovative products to market.
Known for strategic leadership in early-stage markets, he has led award-winning
marketing teams from prototype to $100M+ in sales, including a turnaround from
$60M to $220M in revenue. Since 2008, Jonathan has worked as a management
consultant and embedded operator, helping senior leadership teams scale through repeatable revenue systems via his firm, The Artesian Network.
Nate Philip
Product Marketing & Marketing Technology SystemsNate brings over 17 years of experience spanning systems design, implementation,
product marketing, PR, customer success, and business development. His deep
understanding of both technical architecture and strategic marketing makes him
invaluable across a range of B2B technologies—including cybersecurity,
advertising, analytics, IoT, and cloud. A member of The Artesian Network since
2013, Nate has contributed to the success of dozens of client engagements.
Terry Estioko
Creative Director | Lead Digital Designer & DeveloperTerry brings decades of experience leading design and development teams,
including serving as an Interactive Director before launching his own firm,
Estioko Design. Since 2016, Terry has partnered closely with The Artesian
Network, helping build websites and digital assets for Silicon Valley’s most
ambitious tech startups. His team’s full-stack design and development capabilities
give clients a distinct advantage in execution, from landing pages to full-scale product
experiences.
Marian Rosenthal
Lead Digital DesignerMarian is an accomplished creative director, designer, and illustrator whose work
spans brand identity, print, web, and social media. With experience across both
corporate and startup environments, she excels in maintaining visual consistency
while solving complex communication challenges. Marian contributes to brand
development and integrated campaigns for Artesian clients.
Stefan Gustafsson
Creative Design and Visual StrategyStefan is a visual communication expert with over a decade of experience in design,
animation, and data storytelling. Formerly Art Director at IKEA and now head of
Stefangus Design, he partners with global brands like SAP to create visual content
that informs and inspires. His expertise includes data visualization, infographics, and
interactive design—particularly for clients in tech, science, and policy.
Matthew Castriotta
Growth Strategy & Demand GenerationMatthew is the founder of Castriotta Growth Hacking, a firm specializing in demand
generation and B2B marketing strategies for logistics and industrial sectors. A
veteran of the 3PL space, he brings deep expertise in building outreach workflows,
securing global freight contracts, and positioning clients as trusted advisors. As a
partner to The Artesian Network, Matthew drives go-to-market execution for clients seeking rapid growth.
Kaden Buckley
Marketing Content Manager & AnalyticsKaden is a 2024 Master’s graduate from Cal Poly with a MS in Business Analytics
and an undergraduate degree in Economics and Finance from the same institution.
For The Artesian Network, Kaden manages the social and email marketing programs
for the team, providing insightful data analytics which help us exceed industry
benchmarks for success.
Why The Name Artesian?
The name Artesian draws from a powerful metaphor rooted in nature—and in the founder’s own upbringing. At his childhood home, an artesian well provided a constant, self-sustaining source of water. When drilled precisely, an artesian well allows water to rise to the surface naturally, under its own pressure—without the need for pumps or external forces.
At The Artesian Network, we believe revenue should rise just as naturally. When products are expertly positioned, priced, and promoted—crafted with precision by seasoned professionals—growth surfaces under its own momentum. No costly overexertion. No forced outcomes. Just expertly engineered market success.
We are a consortium of best-in-class B2B technology marketers—senior operators schooled in the art and science of drilling revenue wells. Over 50% of our clients have achieved successful exits through IPO or acquisition. The rest have secured new investment and are on the path to future success.
We don’t just find revenue streams. We help you unlock them. Naturally.
